by Orbit | Apr 16, 2026 | Blog, Creative Leadership, Design
In my last post, I talked about the shift from being the person who creates the work to the one who shapes it. That shift hinges on something we talk about a lot, but rarely define clearly: taste. Taste is one of those words that gets thrown around constantly in...
by Orbit | Apr 14, 2026 | Blog, Creative Leadership, Design
I came across a post recently that framed the Creative Director as “the taste person, not the idea person.” It stuck with me. Not because it’s provocative, but because it’s mostly true… and just incomplete enough to be worth unpacking. There’s a version of creative...
by Orbit | Apr 9, 2026 | Blog, Brand, Design, DesignNova
DesignNova takes a behind-the-scenes look at some of the world’s most iconic brands, uncovering the stories, strategy, and systems that made them enduring. Some logos identify. Others guide. A rare few shape the way an entire city moves. When people think of the...
by Orbit | Apr 7, 2026 | Blog, Creative Leadership
After calling out the rise of the “everything designer,” it only feels fair to flip the lens. Because if job postings are revealing confusion… they’re also an opportunity to show clarity. And clarity is leadership. Let’s start here: Most design job postings...
by Orbit | Apr 2, 2026 | Blog, Creative Leadership
Every so often, a job posting makes the rounds in design circles for all the wrong reasons. You’ve seen them. Graphic designer… who also shoots video, edits motion, writes copy, runs social, maybe dabbles in 3D, and — why not — can build full websites if needed. The...
by Orbit | Mar 31, 2026 | Blog, Creative Leadership, Orbit30
Orbit30 is a look back at the moments that shaped a 30-year career in design, leadership, and creative problem-solving. Not the highlight reel, but the real stuff. The messy, human, occasionally chaotic experiences that, in hindsight, taught the lessons that actually...
