by Orbit | Jun 11, 2025 | Advertising, Blog, Brand, Case Studies, Design, News
From fast-track strategy sprints to scalable design systems and social media support, here’s how Orbit Studios helps brands stay sharp and show up strong. What Do You Need Most Right Now? A sharper brand message?A refreshed visual identity?A social presence that...
by Orbit | Jun 4, 2025 | Blog, Brand, Design, Rapid Reactions, Sports
Welcome to “Rapid Reaction,” a recurring series on Trajectory where I take a design-world deep dive into newly released visual identities — from rebrands to sports uniforms — with an eye for what works, what wobbles, and what should’ve stayed in the sketchbook. Today:...
by Orbit | May 27, 2025 | Advertising, Blog, Brand, Design, Rapid Reactions, Shopper Marketing
Rapid Reactions is a recurring series from Orbit Studios, offering unfiltered, real-time creative takes on the latest marketing and design campaigns in the wild. Consider it a pop-up critique booth from a team who’s been in the trenches—and lived to art direct another...
by Orbit | May 9, 2025 | Blog, Brand, Design, Rapid Reactions, Sports
Welcome to “Rapid Reactions,” where I offer quick-hit brand critiques of new logo drops. These aren’t deep dives—just first impressions from a design-obsessed creative director with too many opinions and not enough time. Let’s go. Let’s start here: I actually like the...
